The only honour greater than representing your country is representing your hometown. As the official airline of the Australian Olympic and Paralympic teams, Qantas celebrates the hometown pride friends, families and communities across the country have for our athletes. No matter what happens in Paris, we’re already proud.

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The campaign features eight incredible athletes and captures their emotional farewells before boarding their very special flight. 

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The integrated campaign launched during the Olympic Games opening ceremony, including film, OOH, and painted murals in athletes’ hometowns across the country.